Business Opportunities

Pepsi awaiting Govt nod to use Stevia as sweetener

Soft drinks and snacks major PepsiCo India today said it may use Stevia as an alternative sweetener if the Government permits it do so. - Coca-Cola: No burn-out">Coca-Cola: No burn-out - Monaco"s healthy but tasty route - Nooyi for active role of US biz community in India"s dev - Parle Agro: In nature"s lap">Parle Agro: In nature"s lap - "PepsiCo caters to both Indias" - PepsiCo to set up 4 plants "If the Government gives an approval and allows us (PepsiCo India) to use an alternative sweetener, then we might use Stevia as an alternative for sugar in soft drinks," PepsiCo India executive director Geetu Verma, told PTI. The company has recently sought Government permission to use alternative sweeteners following the steep rise in sugar prices due to scarcity of sugar cane. However, Verma said getting the approval may take anywhere between six months to two years. Asked whether the company would be increasing the prices of its sugar-based products, Verma said though there is a pressure on them due to high input costs such as rising sugar price, there are no such plans as of now.


Add your comment:
Name:
Site address: http://
Your message:
Enter today\\\\'s date, 2 digits
(spam protection):

News of the day
Sun Pharma, Forest settle US suit on Lexapro
Sun Pharmaceutical Industries and its subsidiary, Caraco Pharmaceutical Laboratories, have reached a settlement agreement with drugmaker Forest Laboratories and licensing partner H Lundbeck AS, over a pending patent infringement dispute over Forest’s blockbuster antidepressant, Lexapro.
Popular Articles

'Disabled employees to get equal insurance benefits'
The Centre today informed the Delhi High Court that differently-abled government employees will be eligible for equal benefits for the postal life insurance policy with maximum limit of Rs five lakh.
Polygraphy
Exports to cross 100,000 units in FY10: Maruti
The country’s largest carmaker, Maruti Suzuki India (MSI), today said its exports are expected to achieve the 100,000 units mark in the current financial year (2009-10).